All Energy themed posts

More announces the birth of Onzo!

More Associates' passion for using design, technology and original research to deliver sustainable innovation has created Onzo, our first spinoff.

Onzo is a consumer energy demand reduction business. Through its products, Onzo will save hundreds of thousands of tonnes of carbon in people's homes, proving that business can find solutions to climate change.

Onzo was founded in 2007 as a joint-venture between More Associates and Element 06. It was built using insights developed through More's years of experience working with end-users on energy and carbon visualisations, and derived from our energy-literacy programme.

Scottish and Southern Energy and Sigma technology have aquired a combined stake of 49% in Onzo, in a deal worth £9 million in cash and orders.
Onzo is a leader in the new wave of businesses that are tackling climate change head on. Proving that good design can bring together business and sustainability objectives, it is a high-growth business that will make a real difference to people's impact on climate change.

Onzo is More's first spinoff, and we are currently developing new ventures for the future.

Getting physical with smart metering

With the energy industry, NGOs, government, meter manufacturers and others involved in the 'smart metering interoperability' process, the interoperbility conversation is getting very political, very technical, and that can lead people to miss some simple but important opportunities.

Monitors all round!

Interesting developments on the policy front, which we were asked to comment on in a follow-up article by the BBCs' Mark Kinver (which you can read here).

The Labour Party has announced new plans to provide 'real-time electricity monitors' to all households who request one. Electricity suppliers will be required to provide the displays free of charge to all households.

According to Labour 'the plan could cut UK carbon dioxide emissions by 400,000 tonnes a year by 2010, equivalent to taking about 100,000 cars off the road.'

We'll be keeping an eye on how this one pans out...

More Associates feature in Future London exhibition

Future London is a GLA project that helps Londoners to make their city sustainable, and shows how design and planning can help. The project was launched with a large exhibition in East London designed to show the public that sustainable living is both easy and affordable. The exhibition goes beyond describing the sustainable lifestyle choices that people can make by showing the consequences of these choices, making it easy to see the link between individual actions and local, national and global impacts.

Ariel asks customers to do their washing at 30 degrees

In the first of a new kind of proposition in the mass market – one that we expect to see a lot more of over the coming months – Ariel launch a very cool campaign to get people to turn down their washing machines. This could begin to show that behavioural energy/ carbon marketing works, which is essential for most non-energy businesses to join in with the carbon debate. With TV, web and print applications, P&G are building green credibility and home-sense for Ariel by inviting people to change their behaviour, and strongly leading everyone to infer a key product benefit (washes better at lower temperatures, saving you money), while never actually stating it!

More Associates install MorePower for The Design Council

More Associates install MorePower for The Design Council

More Associates featured on BBC online

Mark Kinver, the BBC's science and nature correspondent talks to Luke Nicholson of More Associates about smart-metering and energy displays. Read the full article on the BBC website here

More Associates featured in the Independent

More Associates are featured in Will Andersons' 'Diary Of An Eco Builder' column in The Independent. Check it out here